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A limited edition collection in partnership with personal care brand Kate Mcleod and Afrofuturist Luxury Brand KHIRY. Inspired by the symbolism of the lotus flower, the collection explores the uplifting power of grounding rituals to encourage rebirth and renewal.
Dancing Lotus: Moving Together is the first release from KHIRY Collection IV: Moving Together—a meditation on the power of movement and rituals and how they connects us. This project started with a conversation with KateMcLeod at KHIRY Studio where we talked about how grounding rituals, such as dance, movement, and personal care, have the capacity to bring us back to community and ourselves. Kate held an original bronze sculpture from the studio and remarked on the powerfully stabilizing quality of its weight in her hands.
Original still campaign photography shot by Jameel Mohammed at KHIRY Studio. Referencing Andy Warhol and Basquiat's collaborative images, the photo set emphasizes the founder's unique visionary qualities, depicting an unexpected convergence of distinct visions.
Print design inspired by modernist painters Aaron Douglass and Henri Matisse, highlighting the grounding object's modern lines, and depicting moments of grounding and connection through movement.
Industrial Design of grounding object/necklace for the collaborative Dancing Lotus set. Object design initiated by hand sketch and created in Rhino 3D. Pouch design with custom collaborative KHIRY x Kate Mcleod Logo designed in Adobe Illustrator.
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St. Germain Fleuriste was a pop-up shop hosted by elderflower liquor brand St. Germain in SoHo NYC, June 2022. Celebrating creativity and ingenuity amidst a global flower shortage, the event made use of paper flowers as a symbol of... I was asked to consult on the pop-up's direction including event curation, print and object design and fabrication; providing the special details that brought the client's concept to life in a way that delighted and dazzled a youthful and multicultural audience of tastemakers.
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Edited by Jameel Mohammed from BTS footage shot on set + still images, with inspiration from 1970's Avedon Jun Rope advertising, intimating
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.