Senior Art Director. Artist and Designer
I make stories and objects. I believe in beautiful evolution.
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Aug 2022

St. Germain Fleuriste

A salon experience curated to celebrate St. Germain's purposefully crafted elderflower liqueur

Story

Paper flowers installations in an artfully designed foregrounded the will to create and celebrate life even in difficult times, and made the chance to enjoy complimentary cocktails comprised of Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the careful craftsmanship behind art practices and St. Germain's rare elder flower liqueur, all the sweeter.

Goal

Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the parallels between careful craftsmanship behind leading art and designs practices and St. Germain Liqueur

Object

I designed a print displayed on walls throughout the salon space, and created a series of vases. Both were further brought to life by paper flower installations by sculptor Zoe Bradley.

Outcomes

The salon achieved significant earned media coverage and social media engagement

Disciplines

Primary Discipline

Experiential

Project Responsibilities

Experiential

Graphics

Objects

< ALL Projects

Final Work

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Final Print Design and installed print

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Prints and sculptures demonstrating the process of developing the final works in the space, were displayed to present the salon as defined by diligent creativity, and underscoring brand themes of intentional craftsmanship over time

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Final Process Materials Display

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Objects Design

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This series of vases was individually handcrafted by Jameel and KHIRY Studio to house paper flowe installations by other St. Germain collaborator Zoe Bradley. The vases' bright colors and KHIRY Moving Together Silhouettes lent the pieces a sense of joy characteristic of the salon environment, while the pieces' individual hand-crafted feel aligned with the brand's rejection of mass production in favor of extremely limited and artisan processes.

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Final Work

‍

Final Print Design and installed print

‍

‍

‍

‍

Prints and sculptures demonstrating the process of developing the final works in the space, were displayed to present the salon as defined by diligent creativity, and underscoring brand themes of intentional craftsmanship over time

‍

‍

Final Process Materials Display

‍

‍

Objects Design

‍

This series of vases was individually handcrafted by Jameel and KHIRY Studio to house paper flowe installations by other St. Germain collaborator Zoe Bradley. The vases' bright colors and KHIRY Moving Together Silhouettes lent the pieces a sense of joy characteristic of the salon environment, while the pieces' individual hand-crafted feel aligned with the brand's rejection of mass production in favor of extremely limited and artisan processes.

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Print Design Process

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I began the print design process with a selection of flowers curated for the event by the brand. To emphasize handcraft, I sketched each by hand in Procreate using a joyful illustrative style, in pastel tones.

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I also constructed several 3D Models using Nomad Sculpt, to bring in a touch of KHIRY's signature polished gold. Referring to the garden and floral theme, I used abstracted forms of songbirds and bees as an accent that fit naturally into the floral theme

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I then laid the elements out into several compositions for the brand's review, in Procreate, and exported them to Illustrator to vectorize them.

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Object Design + Fabrication

The object design process began with a Nomad Sculpt Model, allowing me to indicate a general shape, demonstrate texture and the color range of the series. The pieces were fabricated by hand, including model making, painting, and hand finished gold leaf.

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Aug 2022

St. Germain Fleuriste

A salon experience curated to celebrate St. Germain's purposefully crafted elderflower liqueur

Story

Paper flowers installations in an artfully designed foregrounded the will to create and celebrate life even in difficult times, and made the chance to enjoy complimentary cocktails comprised of Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the careful craftsmanship behind art practices and St. Germain's rare elder flower liqueur, all the sweeter.

Object

I designed a print displayed on walls throughout the salon space, and created a series of vases. Both were further brought to life by paper flower installations by sculptor Zoe Bradley.

Goal

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Outcomes

The salon achieved significant earned media coverage and social media engagement

Process

Print Design Process

‍

I began the print design process with a selection of flowers curated for the event by the brand. To emphasize handcraft, I sketched each by hand in Procreate using a joyful illustrative style, in pastel tones.

‍

‍

I also constructed several 3D Models using Nomad Sculpt, to bring in a touch of KHIRY's signature polished gold. Referring to the garden and floral theme, I used abstracted forms of songbirds and bees as an accent that fit naturally into the floral theme

‍

I then laid the elements out into several compositions for the brand's review, in Procreate, and exported them to Illustrator to vectorize them.

‍

‍

Object Design + Fabrication

The object design process began with a Nomad Sculpt Model, allowing me to indicate a general shape, demonstrate texture and the color range of the series. The pieces were fabricated by hand, including model making, painting, and hand finished gold leaf.

‍

‍

‍

‍

‍

Aug 2022

St. Germain Fleuriste

A salon experience curated to celebrate St. Germain's purposefully crafted elderflower liqueur

Story

Paper flowers installations in an artfully designed foregrounded the will to create and celebrate life even in difficult times, and made the chance to enjoy complimentary cocktails comprised of Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the careful craftsmanship behind art practices and St. Germain's rare elder flower liqueur, all the sweeter.

Goal

Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the parallels between careful craftsmanship behind leading art and designs practices and St. Germain Liqueur

Object

I designed a print displayed on walls throughout the salon space, and created a series of vases. Both were further brought to life by paper flower installations by sculptor Zoe Bradley.

Outcomes

The salon achieved significant earned media coverage and social media engagement

Outcomes

Aug 2022

St. Germain Fleuriste

A salon experience curated to celebrate St. Germain's purposefully crafted elderflower liqueur

Story

Paper flowers installations in an artfully designed foregrounded the will to create and celebrate life even in difficult times, and made the chance to enjoy complimentary cocktails comprised of Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the careful craftsmanship behind art practices and St. Germain's rare elder flower liqueur, all the sweeter.

Goal

Amid a pandemic driven flower shortage, St. Germain wanted to celebrate boundless creativity and highlight the parallels between careful craftsmanship behind leading art and designs practices and St. Germain Liqueur

Object

I designed a print displayed on walls throughout the salon space, and created a series of vases. Both were further brought to life by paper flower installations by sculptor Zoe Bradley.

Outcomes

The salon achieved significant earned media coverage and social media engagement

Credits + Collaborators

All
Talon Coalition Earrings with Crystal Pavé
KHIRY x J.Crew — Jewelry Design
KHIRY x J.Crew — Jewelry Design

Jewelry

KHIRY for Off White
KHIRY for Off White

Jewelry

KHIRY Collection 001 + 002
KHIRY Collection 001 + 002

Jewelry

DNA

KHIRY FIne Season 2: Fight or Flight
KHIRY FIne Season 2: Fight or Flight

Jewelry

Moving Together
Moving Together

Graphics

Photo

Apparel

Top 20 Dress
Top 20 Dress

Apparel

Tiny Heirlooms
Tiny Heirlooms

Jewelry

Tiny Heirlooms
Tiny Heirlooms

Photo

KHIRY - Mother's Day
KHIRY - Mother's Day

Animation

Graphics

De Beers - Black is Brilliant
De Beers - Black is Brilliant

Jewelry

KHIRY - Product Photography
KHIRY - Product Photography

Photo

Vogue Beauty - Texture Diaries
Vogue Beauty - Texture Diaries

Photography

15 Percent Pledge - All Together Now
15 Percent Pledge - All Together Now

Objects

Sculpture

KHIRY - Brand DNA
KHIRY - Brand DNA

Graphics

Typography

DNA

Tommy Hilfiger - New Legacy Challenge
Tommy Hilfiger - New Legacy Challenge

Apparel

Fights Reveal Futlities
Fights Reveal Futlities

Apparel

Experiential

Dancing Lotus with Kate Mcleod
Dancing Lotus with Kate Mcleod

Photography

Jewelry

Graphics

Fight for Love
Fight for Love

Photo

A Reminder
A Reminder

Video

Photo

Web Design

Music

Juneteenth 2 Infinity with John Hardy
Juneteenth 2 Infinity with John Hardy

Graphics

Photo

Apparel

Experiential

Visions of an Afrofuture
Visions of an Afrofuture

Photo

Campaign

St. Germain Fleuriste
St. Germain Fleuriste

Experiential

Graphics

Objects

KHIRY Fine Season 1 - Emerald CIty
KHIRY Fine Season 1 - Emerald CIty

Jewelry